Search marketing is the aspect of online marketing which focuses on promoting your website by increasing its visibility on search engines through buying paid search listings, either through paid placement, paid inclusion, or cost per click promotion. At Link Metric we fully understand the power of successfully combining paid search marketing and natural search engine optimisation to get the best results from your online marketing campaign.

85% of all purchases on the internet start with a search engine. Traffic drops exponentially as you move down the first page of search engine results and ranking outside the top 10, on page 2 or 3, means you will only be seen by a small fraction of searchers. So it is imperative that your websites rank well for phrases related to your products or services.

Moving a website up the natural search engine listings is a slow process. Getting a website listed for a brand new term takes even longer. In order to capitalise fully on consumer demand, be it existing demand for your brand or new interest generated by other media, PR, word of mouth, seasonality, the weather, the news etc. needs something a whole lot quicker. With paid search listing results for your brand, product or service can be bolstered and reinforced, ensuring you are always returned in the top 5 for your chosen search terms, whilst trends in user behaviour, new relevant search terms, can be spotted and capitalised on in hours rather than months.

Our search marketing management service delivers from the outset. Our team of trained professionals ensure your campaign is working from day one, delivering web traffic and sales at a profitable level.

Our on-line marketing consultants have the experience and knowledge to design your campaign, driving valuable traffic directly to your site. We use powerful user data to ensure you reach the right audience. Our services include:

Pay-Per-Click

Affiliate Marketing

Banner Advertising

Email Marketing

Viral and Online Video

All Link Metric clients are assigned a dedicated account manager, giving you one point of contact who knows your business inside out.

Call us today on 0207 359 7778